Lyons Maid ramps up the nostalgia
A number of new products are being introduced for the winter by ice cream firm R&R.
They include a 70cl Smarties
Cream , with an outer shell of chocolate and layers of chocolate and vanilla ice cream containing
- which will be available in a price-marked £2 pack.
There is also a range of four Thornton's
Indulgence desserts: dark chocolate truffle, vanilla truffle, hazelnut praline and rich toffee
- w ith an rrp of £3.99.
Also new is a four-pack of Toffee Crumble cones, in a £1 price-marked pack. Other launches include a return for the 250g Lyons Maid Arctic Roll, a 1-litre
pack of Lyons Maid vanilla ice cream and an eight-pack of Lyons Maid Sandwiches.
Senior brand manager Charlotte Hambling said: "By bringing
brand back to family dinner tables we will be tapping into
a great nostalgia