Franklin & Sons forges new gin partnerships for pre-mixed can range
Franklin & Sons has linked up with two gin producers to launch pre-mixed cans of Gin & Tonic.
The premium soft drink and tonic producer has linked up with Manchester Gin and Caorunn Scottish Gin for its latest NPD. The new launches include 25cl cans of Franklin & Sons Natural Indian Tonic Water paired with small batch Caorunn Gin; and Manchester Raspberry Infused Gin, which is paired with Franklin & Sons Sicilian Lemon Tonic Water.
Peter Powell, area sales director, Caorunn Gin, said: “Caorunn is excited to partner with Franklin & Sons to deliver a perfectly paired ready-to-serve Gin & Tonic that our consumers will be able to enjoy at home or on the o. The growth of the RTD category is being driven by consumers and our partnership will help create the desire to explore new ways of enjoying Caorunn Small Batch premium Scottish gin and Franklin & Sons tonic.”
Seb Heeley, co-founder and master distiller, Manchester Gin, said: “We have been working with Franklin & Sons for a number of years, so when the opportunity came up to collaboratively work together so people could enjoy a delicious Manchester Raspberry Infused Gin & Tonic on the move, we jumped at the chance.
“They have a great range of tonics which work fantastically with our range of gins, but when it comes to our Raspberry Infused gin my absolute favourite pairing is with Franklin & Sons Sicilian Lemon Tonic, it is especially perfect for the upcoming party season.”
The two newcomers add to Franklin & Sons growing portfolio of spirit and mixer partnerships, following the launch of gin & tonic cans with Portobello Road Gin earlier this year.