Courvoisier launches luxury editions
Maxxium UK has launched four limited edition Courvoisier expressions for luxury retailers.
Just 10 bottles of Courvoisier Réserve 1978, which has aged for 35 years in the distiller’s paradis, are available, priced at £1,100 each.
There will be 50 bottles of Courvoisier Heritage De Louis Renard, priced at £7,500.
The Cognac is blended from rare spirits dating from 1869 to 1914 and sold in Baccarat crystal decanters.
Eight bottles of L’Esprit de Joséphine are to go on sale for £9,715 each.
The blend of rare and aged Cognacs, some dating back to the late 19th and early 20th century, is a tribute to the first French empress, Joséphine de Beauharnais. The empress was famous for her rose garden so the Cognac has floral notes enriched with a batch of old Borderies, and comes in Lalique decanters engraved with a J.
Top of the range is Courvoisier Tribute Borderies, of which there will be just five dame-jeannes available, each priced at £51,600.
Each dame-jeanne will be filled into 43 bespoke 70cl bottles, which can be personalised by its owner. The owner will also be offered a stay at the Courvoisier chateau in Jarnac, a visit to the paradis cellar and dinner with master blender Patrice Pinet with a guided tasting of Tribute Borderies.
The spirit is blended from the eaux-de-vie of just one estate in the Borderies, the smallest of six Cognac crus. It has been maturing in Limousin oak casks since the early 1960s and has 46.5% abv.
Maxxium UK marketing controller for luxury brands Chris Anderson said: “These new expressions strongly reinforce Courvoisier’s number one position in the UK marketplace as a luxury brand that is at the forefront of innovation.
“Courvoisier is a storied Cognac and with the release of these limited edition Cognacs, the heritage and creative expertise that is involved with producing Courvoisier can be told through the rich aromatic liquid our Master Blender Patrice Pinet has been able to achieve.
“Courvoisier’s four limited edition expressions give luxury retailers the opportunity to offer collectors and Cognac connoisseurs something truly unique in time for Christmas.”