Drinks Retailing is the leading business magazine for the off-trade drinks market, with an average pass-on readership reach of 28,000 retailers every other month.
Whether you’re an influential supermarket buyer, director of a regional chain, a leading independent or a wholesaler - Drinks Retailing delivers all you need to stay ahead and be well-informed in the fast changing drinks sector.
The title was known as Off Licence News until May 2017, but has been rebranded to better reflect its position in the market.
The magazine started life as a supplement called the Wine Trade Review in a new publication, The Grocer, in 1863 and became a standalone title the following year. It evolved into the Wine & Spirits Trade Review after World War I to take into account the popularity of Scotch and gin, and kept that name until 1970. In the early 1970s off-licences were the dominant force in the off-trade and the magazine was rebranded as Off Licence News. The name has served us well over the past 47 years, but in May 2017 we felt the time was right for the third renaming in the title’s 158-year history.
Off-licence-led convenience stores are a huge and very important part of our readership, but the magazine covers the entire off-trade. We count multiple grocers, independent wine merchants, bottle shops, symbols, luxury department stores, online retailers, specialist retailers, wholesalers and more among our readers and we strive to serve as their eyes and ears, inform and entertain them all.
It is a broad church and many are rivals, but the common goal is to preserve a healthy off-trade BWS market, and that is our mission. The name change does not mean that we have stopped covering licensing issues or that our editorial focus has changed: we continue to provide what we believe to be an unrivalled blend of news, analysis, comment and insight, all solely dedicated to the off-trade drinks channel, something that no other title specialises in.
It coincided with Agile Media, which has published the title under licence for many years, taking full ownership of the magazine from William Reed. We hope you enjoy this issue and all future publications, plus coverage of our market leading events such as the Drinks Retailing Awards, International Beer Challenge, Think Gin and many more.
We pride ourselves on being at the heart of the take-home drinks market - and playing a positive part in helping it thrive.
By working with us you can also be part of our readers’ business success.
Lucy Britner, Editor