Champagne Castelnau appoints new marketing and communications director

Champagne Castelnau has appointed Olivier Legrand as its marketing and communications director.

Legrand holds a master’s degree in International Wine & Spirits Business from Burgundy Business School and senior marketing roles at Inter Rhone and Champagne Nicolas Feuillate.

Legrand will be responsible for building brand awareness for the brand, especially in export markets, and for developing a strong marketing programme. He will also play an important role in the opening in 2020 of the brand’s new home in Reims, Villa Castelnau.

Managing director, Pascal Prudhomme, said: “I am delighted that Olivier Legrand has joined our dynamic team. He brings exactly the right experience and approach to the role, and will play a pivotal part in our goal to sell more than a million bottles in 2020.”

Related articles: