ABInbev makes changes to UK senior management team

AB Inbev has announced a number of moves within its UK & Ireland senior management team.

Jerry Maguire, currently off-trade sales director, will take on the role of zone revenue management & sales intelligence director for Europe. Maguire has been with the company for 16 years, spending five in UK roles.

Martin Yntema, currently country director for the Netherlands, will replace Maguire as sales director for the UK & Ireland. Yntema has been with the company for 12 years. He has previously held the role of off-trade sales director in his native Netherlands for three years.

Nic Bartholomeeusen, currently finance and strategic planning director for the UK & Ireland, will take over as country director for the Netherlands.

Oliver Devon, currently head of commercial within the finance and strategic planning team, will take over Bartholomeeusen’s role.

These changes follow the appointment of Paula Lindenberg as the new president for ABInbev UK & Ireland, announced in August last year. Jason Warner, who headed up the UK business for three years, has taken on the role of zone president for Europe.

Lindenberg said: “I’m excited to announce these changes to our senior leadership team. Both Jerry and Nic have delivered fantastic results in recent years, as our UK business has grown by double digits, and I wish them all the best in their new roles within Europe. I’m also thrilled to be welcoming new talent in Martin and Oliver to the team. Next year will be important in maintaining momentum across our business and accelerating the success of our global brands, Stella Artois, Budweiser and Corona and newer arrivals like Bud Light and Michelob Ultra.”

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