Brokenwood switches UK distribution to Bancroft
Bancroft has bolstered its portfolio by becoming the exclusive UK agent for iconic Hunter Valley winery Brokenwood.
The winery has long been producing award-winning Hunter Valley Semillon, but it also produces wines from McLaren Vale, Beechworth and Orange in New South Wales.
It was previously distributed by Negociants UK, which has now been folded into John E Fells, and Brokenwood has chosen Bancroft to increase its UK footprint.
Chief winemaker and managing director Ian Riggs said: “Brokenwood has been in the off-trade and on restaurant tables in the UK since the late 1970s and we are thrilled to continue our distribution with Bancroft Wines.
“We look forward to a valuable partnership and maintaining the availability of premium Australian wine in the UK market.”
Bancroft Wines’ buying director Barney Davis added: “Brokenwood grew from a family-and-friends winery into a world-class operation and one of Australia's most respected producers.
“It is testament to Iain Riggs’ talent and competence that throughout their expansion they have managed to remain fiercely committed to producing such unique and high-quality expressions of Australian terroir. We look forward to building a long-term partnership with them in the UK.”